SWOT ANALYSIS OF H&M Strengths - have upperhand of clean product over other businesses -large global presence with over 3,000 stores worldwide -affordable pricing and good quality products Weaknesses -limited control of factories -physical store prominence -fast fashion turns into overproduciton and waste Opportunities -collabortion with designers -demand for sustainable products as well as set goals for 2030 -expansion of online and digital retail Threats -competition with c

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